by Nils Boeffel | May 25, 2020 | Digital Strategy
Everyone is talking about digitalization, but many people and organizations get it wrong. To them it means throwing technology at things, hoping that they will get better. What is it really, what does it mean, and how do you think about it and implement it? Last year...
by Nils Boeffel | Mar 6, 2017 | Digital Strategy
„Hello, how can I help you?“ [This article appeared in Internet World Business 04-17 in German. Read the complete article as a PDF or Online.] „Language assistants offer a more direct interface between information and the customer than phone, websites or apps.“Nils...
by Nils Boeffel | Jun 30, 2016 | Digital Strategy
by Nils Boeffel, Friedemann Derndinger and Dr. Claas de Groot At a glance Many companies are working intensively on the challenges of Industry 4.0. They are facing the task of meeting the ever faster change in customer demands, business models and technologies. The...